Digital Motors expands its online sales platform to the maritime industry

IRVINE, Calif .– (COMMERCIAL THREAD) – Digital Motors, the award-winning digital retail platform for the automotive industry, has proven its unique product configurability by providing an online retail solution for over 4,000 recreational boat retailers and yachts of the country.

Since the launch of Digital Motors, the platform has established itself as a very versatile online sales solution for the North American automotive industry, able to meet the digital sales needs of dealers, manufacturers, lenders and steps. Digital Motors enables a modern retail experience that combines the best of both worlds – the physical showroom coupled with a robust digital process. The company is now bringing these capabilities to the service of the $ 42 billion boating industry.

“Rather than just shop online, consumers want to make transactions,” said Andreas Hinrichs, CEO of Digital Motors. “This applies to vehicles, boats and virtually any luxury or high-end item. We’re thrilled with this latest release and our journey into the uncharted waters of online boat shopping.

Potential boat buyers can search the store’s website for the vessel they are interested in, then follow easy-to-follow steps, including defining the payment structure, submitting a credit application, and downloading documentation. . The platform’s revolutionary FinTech engine enables a true online transaction, easily and accurately, for what was previously considered a complex purchase.

About digital motors

Digital Motors Corporation is an automotive financial technology and retail (FinTech) platform that provides complete e-commerce solutions in the United States and Canada. Based in Irvine, Calif., The company’s groundbreaking technology addresses the growing needs of dealerships, dealership groups, auto lenders and automakers to provide their customers with an end-to-end secure online buying and financing journey. at the end. For more information or to request a demo, visit

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David A. Albanese

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