Magnit’s share of online sales exceeds 1% of total company revenue

MAGNIT PJSC (MGNT) Magnit’s share of online sales exceeds one percent of total company revenue 29-Oct-2021 / 10:30 MSK Regulatory announcement broadcast, transmitted by EQS Group. The issuer is solely responsible for the content of this advertisement.

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Magnit’s share of online sales exceeds one percent of the company’s TOTAL revenue

Krasnodar, Russia (October 29, 2021): Magnit PJSC (MOEX and LSE: MGNT; the company, Magnit), one of Russia’s leading retailers, reports that the GMV of the company’s e-commerce services has exceeded 1% of total sales of the retailer during the last week of October.

Magnit’s total e-commerce GMV (including VAT) was 2.9 billion rubles in the third quarter, contributing more than half of the nine-month e-commerce GMV of 5.2 billion rubles. Magnit now processes over 50,000 orders per day.

The average ticket across all online services was approx. 969 RUB VAT included. This average ticket was around 2.7 times higher than in convenience stores (356 RUB in 3Q 2021). This was mainly due to a higher number of items per basket. The average ticket within Magnit’s own delivery service was 1,202 RUB.

Magnit has been piloting e-commerce services since the third quarter of 2020. The Company is currently leading a number of online delivery projects, including clean delivery and partnerships (express delivery, regular delivery, e-pharma, cosmetics and partnerships) . The highest sales and the most dynamic growth are exemplified by the express delivery segment where orders are fulfilled within an hour.

Magnit’s e-commerce services today cover more than 2,700 offline stores and 15 dark stores in 64 regions and 267 cities, with 66% of current revenue generated outside of Moscow and St. Petersburg. During the 3rd quarter, the company increased the number of cities covered by 2.5 times. By the end of 2021, Magnit plans to have over 4,000 stores in all formats covered by e-commerce services, including Magnit delivery and partnerships.

Magnit's      "In less than a year, GMV of the Company's e-commerce services has reached a tangible level. We show 
E-Commerce    excellent growth rates for the Russian e-commerce market, given that, usually, it takes players up to 
Director      several years to achieve such a result. We see the growing customer interest in our online projects and 
              keep scaling this service up across the geography. In many regions we have already become e-commerce 
»             market leaders. One of our main objectives is to be present throughout the whole customer journey and 
              cater to customer needs "in one click." 
              For further information, please contact: 
              Dina Chistyak 
              Head of Investor Relations 
              Office: +7 (861) 210 9810 x 15101 
              Media Inquiries                    Twitter 
              Note to editors 
              "Magnit" is one of Russia's leading retailers. Founded in 1994, the company is headquartered in the 
              southern Russian city of Krasnodar. As of September 30, 2021, Magnit operated 45 distribution centers and 
              25,315 stores in 3,840 cities and towns throughout 7 federal regions of the Russian Federation. 
              In accordance with the unaudited IFRS 16 management accounts results for 9M 2021, Magnit had revenues of 
              RUB 1,311.5 billion and an EBITDA of RUB 151.4 billion. Magnit's local shares are traded on the Moscow 
              Exchange (MOEX: MGNT) and its GDRs on the London Stock Exchange (LSE: MGNT) and it has a credit rating 
              from Standard & Poor's of BB. 
              Forward-looking statements 
              This document contains or may contain forward-looking statements that may or may not prove accurate. For 
              example, statements regarding expected sales growth rate and/or store openings are forward-looking 
              statements. Forward-looking statements involve known and unknown risks, uncertainties and other important 
              factors that could cause actual results to differ materially from what is expressed or implied by the 
              statements. Any forward-looking statement is based on information available to Magnit as of the date of 
              the statement. All written or oral forward-looking statements attributable to Magnit are qualified by 
              this caution. Magnit does not undertake any obligation to update or revise any forward-looking statement 
              to reflect any change in circumstances. 

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ISIN:           US55953Q2021 
Category Code:  MSCU 
TIDM:           MGNT 
LEI Code:       2534009KKPTVL99W2Y12 
OAM Categories: 3.1. Additional regulated information required to be disclosed under the laws of a Member State 
Sequence No.:   125513 
EQS News ID:    1244647 
End of Announcement  EQS News Service 

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(END) Dow Jones Newswires

October 29, 2021 03:30 ET (07:30 GMT)

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